04/12/2009

70 000 used machinery and trucks adverts on Mascus

Mascus, the first truly Pan European marketplace for used machinery and transportation vehicles exceeded the amount of 70 000 used trucks, trailers, tractors, diggers, excavators, forklifts, groundscare and forestry machines adverts on its pages


More and more adverts on Mascus

We are surely facing challenging times in the current economic situation. One fact however is undeniable, the increase if Internet share in global advertisement, for which cases like Mascus, the first truly Pan European marketplace of used machinery and transportation vehicles is a good example.

Last week, Mascus reported to have surpassed the amount of 70 000 adverts of used trucks, trailers, tractors, diggers, excavators, forklifts, groundscare and forestry machines on its page, which happens for the first time in the history of the marketplace. "We have been glad, to follow a stable increase of ads on our pages for few months now." says Mascus Sales Director Rickard Petersson. "Our customers simply sell their used machines and trucks through Mascus, which attracts more advertising dealers on our pages." he adds.


More adverts, more visitors and buyers

The simple relationship between adverts and visitors growth has been evident. Mascus has established its position as the first truly Pan European marketplace for used heavy machinery and transportation vehicles, and more and more buyers of used equipment and transportation vehicles are familiar with its name and has been visiting its pages. Currently, Mascus has over one million monthly visits from all European countries, Middle East, Asia, North and South Africa.

"Our international team has been constantly promoting Mascus all over Europe. There has not been any major event or fair in Europe, where Mascus' team has not visited. We also advertise and cooperate with various industrial portals, newspapers and magazines." explains Tomasz Odrobinski, responsible for Mascus Marketing Department.


Even more advertising channels

Although predominantly on the Internet, Mascus has a press-marketing channel- "Mascus Magazine". Published twice a year Mascus Magazine is an excellent illustration how press classifieds can survive in the current economical situation. Each of the two issues of the Mascus Magazine is printed in 60 000 copies and distributed for two seasons all over Europe.

"We look on Mascus Magazine as a join project between us and our customers. Distributed free all year long on a variety of events and fairs, mailed to buyers, users and various companies involved in the business of heavy machinery and trucks it provides both us and our customers and their business constant advertisement. And not to mention that the electronic versions of the magazines are accessible on our pages all the time." comments Mr. Odrobinski.

Contacts:

Robert Tate, Mascus UK & Ireland Region Manager, +44 (0) 7970 23 00 55,
Rickard Petersson, Sales Director, + 46 70 660 2780,
Tomasz Odrobinski, Internationalization / Marketing Director, + 358 40 750 4922,


About Mascus:
Mascus (www.mascus.co.uk) - Is an electronic marketplace for used farm machinery, forestry, and groundscare equipment and transportation vehicles. Product ranges include used tractors, used trailers, used trucks, diggers, box trailers, mini diggers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and the demand. All dealers, producers, and end users are welcome to offer their used machines and equipment for sale via the marketplace.

Mascus is a trading company of Alma Media Corporation.

For more information:

Mascus Media Center: + 358 10 665 5521,


Notes for Editor:
Press materials and pictures:

English: www.mascus.com/press

04/12/2009

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