Press release October 1, 2004 at 11h00
Mascus, the electronic marketplace for used equipment (www.mascus.com), has acquired the business of
its Swedish competitor BytTruck. BytTruck marketplace (www.byttruck.com) is a specialist in forklift
trucks. The acquisition increases the number of machines for sale on Mascus from
some 14,000 to over 16,000 offering the buyer the widest selection of used
equipment in Northern Europe.
BytTruck is the leading marketplace for used forklift trucks in Sweden. It
was launched in 1999. The marketplace displays over 2,400 used forklift trucks
from some 50 Swedish importers and dealers. About 40 % of the forklift trucks
have a lifting capacity above 2 tons.
The acquisition of BytTruck complements the current supply on the Mascus
marketplace and makes the market for used equipment more efficient. According to
surveys, used equipment buyers visit a maximum of three Internet services to
find a piece of used equipment. Now buyers can find a broad selection of
equipment in just one address. Mascus marketplace hosts over 5,000 agricultural
machines, almost 4,000 construction machines and as many pieces transportation
equipment, almost 3,000 pieces of material handling equipment and hundreds of
used forest machines and groundscare equipment.
The BytTruck marketplace will continue to operate until
the end of November. Customers will have an opportunity to start displaying
their equipment on Mascus immediately and take into use the Mascus used
equipment service on their own homepage. The seller of BytTruck Christer
is at service to provide
customers with as smooth a transition to Mascus as possible.
Mascus is the leading marketplace for used equipment in Northern Europe. The
value of the stock listed on Mascus amounts to 400 million euros. Almost 600
dealers and manufacturers are customers to Mascus. The number of monthly visits
For more information
Kaisa Vikkula, Managing Director, Mascus Ltd., ,
+358 40 548 3554
John O’Leary, Mascus Ltd. UK, , tel. +44
(0)7970-23 00 55
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Mascus (www.mascus.com) is
an electronic marketplace for used equipment. Mascus makes the trading of used
machines quicker and more efficient by gathering information about the supply
and demand in one place. The service was opened on the Internet at the end of
January 2001. The services are available in English, German, French, Swedish,
Norwegian, Danish, Finnish, Russian and Polish.
Mascus presents all leading
brands in agriculture and forest machines, transportation, construction and
material handling equipment, e.g. Case, John Deere, Massey Ferguson, New
Holland, Valtra, Claas, Caterpillar, Komatsu, Take Job, Liebherr, Volvo,
Kobelco, Manitou, Ahlmann, Kalmar, Rocla, Renault, MAN, Merceds Benz, Scania,
Hiab, Loglift, Jonsered, Ponsse, Rottne, Logset and Valmet.